It was last January that my husband and I decided to do a 3 week cleanse. It was the Clean cleanse, my second time around, my husbands first. Being a pastry chef and loving sweets, a cleanse is never easy, so this time I decided to treat my husband and I to my favorite vegan, raw, and cleanse friendly treats each Saturday of the three weeks. It was a hit!
And I decided to reach out to a local group of cleansers at Cleveland Yoga and give them the same cleanse friendly treats. Knowing how hard a cleanse is!
Cinnamon was off and running by the end of January. I met with two very good friends at a coffee shop to pitch my truffles, macaroons and cakes. They became my support system. And one took on all the visual designing. Weeks later, business cards were printed and a website was going to be designed!
In February, Cleveland Yoga asked me to sell truffles for Valentine’s Day in their studio. I made hundreds and hundreds. Anything leftover I gave to other possible vendors and to friends to taste test. In late March I sold out of truffles at EarthFest (also the coldest spring day imaginable and the day before Passover began).
I added in a photo shoot for my truffles and cakes later that spring while still hiding the fact that I found out I was pregnant! I didn’t stop, just paused, during morning sickness making Cinnamon cakes and truffles for individual orders. My husband, Dan, took over a few times late at night while I taught him how to make some of the treats.
During the summer I sold mostly to individuals and I never had a week without filling an order or making a new recipe. I learned to blog and use facebook more than I ever imagined. And I was excited to add Energy Bars to the Cinnamon menu!
Even during autumn and the craziness of preparing for the Jewish New Year and all the holidays following I made new truffles for the season. Including apples & honey truffles and pomegranate truffles. And this last couple of months I prepared for winter with more raspberry and matcha tea truffles and teas.
Thanksgiving was a different yet fun challenge. My Mom broke her hand and my sister found out just a couple weeks earlier that she must go on an all gluten free diet, permanently. So, I took on another holiday and made a gluten free Thanksgiving feast (it seriously lasted 5 days).
As I was preparing all of that food, I got a phone call to sell at a holiday boutique. What a great way to add in my newest love, teas! This last Wednesday I sold gift bags of teas and truffles with beautiful tea infusers and received compliments from vegans, people who know vegans, and many who suffer from gluten intolerance. And I just sold 3.5 dozen truffles to a fellow vegan blogger with the approval (of the ingredients) of a doctor at the Cleveland Clinic.
I couldn’t be more pleased to be ending this year on such a high note! I have truffles well stocked in my freezer whether for sale or for gift giving. And I have Cinnamon’s basil leaf and rose petal herbal chai tea stocked in my pantry (for sale or gift giving, too!).
My legs are going to rest now (my Mom will be so pleased!) as I blog, blog, blog, share and share with my new Cinnamon friends. And I wait for this little baby to arrive in the next few weeks.
Enjoy the holidays! Debbie PS, Here’s a snapshot from my display this past week. I enjoyed watching people smelling and touchig the ingredients used in the truffles and teas. Cacao butter smells and feels so good.